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← Back to all Help Center topics Ultimate Choice Gift Card™
Find out how the Ultimate Choice Gift Card™ works and how recipients can select gift cards from participating brands.
About Ultimate Choice
What is an Ultimate Choice Gift Card?
- It is a flexible digital gift that offers a selection of participating brands.
- The sender chooses the amount, but does not have to select the final brand.
- The recipient chooses a participating brand when ready to redeem.
- Learn more: Ultimate Choice Gift Card
How is Ultimate Choice different from a regular gift card?
- A regular gift card is assigned to a specific brand.
- Ultimate Choice keeps the selection open until the recipient chooses a participating brand in PlusGiftCard.
- Learn more: Ultimate Choice Gift Card
Who chooses the brand—the sender or the recipient?
- The recipient chooses the participating brand.
- The sender chooses the gift amount, delivery method, and personal message.
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